Minister of Agriculture, Fisheries and Mining, Hon. Floyd Green, says Jamaica’s agritourism model is critical to increasing local retention of tourism earnings while delivering more authentic visitor experiences.
He emphasised that community-driven agritourism, as exemplified in Treasure Beach, is yielding some of the strongest returns for the country.
“The agritourism model… is the model that really yields the most for the country. It’s the model that retains the most in terms of the spend, it’s a model that sees the highest return visitor rate,” Mr. Green stated.
The...